Abstract:Disruptive digital technology innovation and new forms of digital industry are rewriting the global manufacturing competition pattern. The technical standards entrapped by intellectual property rights have become the competition rules of the global digital industry. The "data isolated island" caused by the lack of interconnection standard agreements has become the "sticking neck" problem of the development of the digital industry. Therefore, it is very important to strengthen the leading norms of digital technology standards and the protection and application of intellectual property rights to accelerate the innovation of the digital industry. On the basis of elaborating and excavating the connotation of the concept of digital industry innovation and developing its extension, this paper systematically summarizes the 268 articles published in the international top journals in the past two decades, and summarizes the technical standards of "interactive relationship (collaborative promotion)-internal mechanism (eight forces driving)-action path (two-way interaction)" and the framework of intellectual property collaborative promotion of digital industry innovation, this paper puts forward four modes of digital industry innovation integration and reconstruction of new formats and future research directions, in order to promote the sustainable development of research in related fields of digital industry innovation.

Key words:digital industry innovation; technical standard; intellectual property; collaborative promotion; theoretical framework; future research

Abstract：The fourth industrial revolution is coming at an unprecedented rate, followed by the digital industry's disruptive innovations and new business formats rewriting the global manufacturing competition pattern. In such a case, technology standards, tightly bound with intellectual properties, are re-designing the global competition rules in the digital world. On the other hand, the lack of interconnection standard agreement caused the “Isolated Data Island, ” strangling the further development of the digital industry. Therefore, developing supervising principles for digital technology standards and strengthening the protection and use of intellectual property rights is essential to accelerating digital industrial innovation. However, most existing research focuses on theories and practices about digital innovation or digital industry, leaving a research gap in the systematic definition of digital industrial innovation and the mechanism of technology standard and intellectual property's co-promotion on digital industrial innovation. Based on the systematic review of the collected findings, this study expects to explore a theoretical framework to figure out how technical standards and intellectual property co-promote innovation in the digital industry and refine potential future research. To this end, the research is organized as follows. First, we use VOS Viewer to compile 268 articles published in international critical journals between 2000 and 2020. Based on the systematic review, we further put forward the extension of the innovative connotation of the digital industry and a theoretical framework of follow-up research. As many colleagues and peers proposed, the digital industrial innovation introduces the data as a factor of production and a production condition into the economic system to obtain a new type of production function through the “new combination.” From such a perspective, creative destruction constructs the endogenous foundation of digital industrialization and industrial digitalization and consequently produces a new business format. On this basis, we summarize a framework to explain how technical standards and intellectual property co-promote digital industrial innovation as the “interaction relationship(co-propulsion)-intrinsic mechanism(eight-force drive)-action path(two-way interaction)” model. The model helps to analyze the dynamics and laws of its continuous development and evolution from technological and organizational change. Next, based on the two dimensions, the type of digital industrial innovation output and the synergy ability technical standard and intellectual property, the paper constructs a four-quadrant analysis frame of the efficient combination of digital industry's melting and re-engineering new business format. The frame draws four differentiated re-engineering modes: intellectual property-driven personalized customization, technology standard-driven intelligent production, standard-oriented network collaboration, and technology-based collaborative service extension. Based on the technology standard strategy, intellectual property strategy, and digital industrial innovation collaborative strategy, the construction strategy of the digital industrial innovation ecosystem is eventually coming out. Finally, the paper puts forward the future research alternatives and suggests focusing on the cooperative interaction between technical standards and intellectual property rights in the context of digital industrial innovation, the new content of promoting the innovation process mechanism of the digital industry, and the new field of co-promoting, aiming to form a research force and promote the further development of digital industrial innovation research. To sum up, this study develops the connotation and extension of digital industrial innovation. Furthermore, it puts forward the mechanism through which technology standard and intellectual property co-promote digital industrial innovation and re-engineer new business format, making up for the gap in the theoretical research. Therefore, this paper has significant theoretical value and practical guidance to promote the rising along the digital industry value chain to the high-end and enhance international competitiveness.

Keyword：digital industrial innovation; technical standards; intellectual property rights; collaborative promotion; theoretical framework; future research

Authors: Wang Liying, Lou Yuan, Zhao Chunmiao, Wu Ying

Author: China Institute of Small and Medium Enterprises, Zhejiang University of Technology

Business School of Jiaxing University

The full text has been published in Scientific Research, Issue 4, 2022.